The call for toxic-free emulsion paint is getting louder and louder. With consumers attaching ever more importance to subjects such as ‘healthy living’ and ‘environmentally friendly goods’, the paint industry is having to offer products to satisfy these demands. On the one hand, the paints should have high coverage, be easy to apply and be good value for money; on the other, they should not contain any harmful additives or preservatives. By adding the unique, patented white pigment CASUL to the mix, emulsion paints can be produced that meet all these requirements – thanks to CASUL’s exceptional properties.

Thanks to CASUL, you no longer need to rely on harmful additives to tackle mould and algae on your walls. Our white pigment has a further feature that is of interest to the paint industry besides its brilliant whiteness and high opacity. It not only has the highest water of crystallisation content (45%) of all known minerals, it also has a particularly high pH value. Together, these two natural properties ensure that paints made with CASUL are practically immune to algae and mould.